Your marketing probably sucks. Being good enough isn’t so here are three tips to become a badass marketer. You can take ‘em or leave ‘em but one thing I’ll guarantee is that you’ll remember something about ‘em. So, what are you waiting for?

WMCZ Lawyers is one of Saskatoon’s largest law firms and services clients across Canada. Their goal was to position themselves away from the conservative nature most …

Creating great content is easier said than done – Few companies have either the internal capacity or budget to produce a steady stream of content that informs and inspires. Here are some great content marketing resources that can help even the smallest of marketing departments start developing content without breaking their back or the bank. Blog excerpt photo credit: KSukalac via photopin cc

This infographic by Pardot breaks down your daily social media must-dos into an actionable 30-minute plan. A winning social media strategy is all about working smarter—not harder—to reach your audience wherever they are. So from Pinterest, to Google+, to Twitter, make sure you’re allocating your time smartly with these tips.

According to those who ‘predict’ the future, newspapers were supposed to be ‘dead’ by now. They’re not. Maybe they never will be. While that debate rages on, one shift that leaves little room for argument is the growth seen in online advertising. FreshGigs.ca put together this infographic that explores trends in online advertising in Canada, media comparisons and how Canada stacks up against other countries.

Don’t believe the hype. This article dispels the myths behind many of the online marketing predictions for 2013. Specifically, it argues you can be successful without much emphasis on social media, why integrating mobile isn’t that important yet, that utilizing “big data” is only for bureaucracies, and how email is more important than ever.