Digital Marketing in Canada Research Report

The Daily Dish: Marketing Recipes For Online Appetites.

Digital Marketing in Canada Research Report

Interesting findings regarding the state of digital marketing adoption by Canadian companies from research done by Digital Giants and Vireo Research. Despite Canadian citizens being extremely connected and adopting digital media, many companies are not following suit with their marketing efforts. Learn about adoption rates, current practices, and common barriers.

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The Best Way to Get More Leads From Your Website – Based on a True Story…Probably.

the best way to get leads from your website
A short story about how one discouraged marketer discovered the best way to generate leads from her website and reignited her passion for marketing at the same time. You can never under estimate the power of a determined woman.

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Can the Spam: Canada’s New Anti-Spam Legislation

Effective July 2014 the way we communicate with clients, prospects, and the public using electronic messages will dramatically change. Jamie Herle from WMCZ Lawyers provides what you need to know to comply with the Canadian Anti-Spam Law including when it applies to you, the timeline for enforcement, and how the law will change common email marketing practices.

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Takeaways from FUZE 2014

Five key takeaways from FUZE 2014, Saskatchewan’s only conference dedicated to Marketing and Communications professionals.

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The State of Digital Marketing Talent

It’s tough to find good help. Based on a recent report from the Online Marketing Institute (OMI), this is especially true for organizations looking to hire marketing professionals with digital acumen. This post provides insights into what employers and brands are looking for when it comes to digital marketing talent.

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What Entrepreneurship Taught Me About Marketing

Being an entrepreneur has taught me some valuable lessons about marketing that are tough to learn if you’re only just an employee. Being good at something isn’t good enough – Find out what I’ve discovered is truly important.

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