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Blog - Marketing

conversion-optimization-tips-ads-websites
October 26, 2022  |  In Deep Dish Blog, Marketing

Conversion Rate Optimization for Ads & Websites

Marketers are facing reduced budgets but still need to hit targets. Increasing the conversion rate on any digital marketing initiative is the best way to reduce ad spend and gain new customers without a lot of extra effort. But, you know that already. So, here are the easiest ways to accomplish conversion rate optimization for […]

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pexels-george-becker-374918
July 20, 2022  |  In Deep Dish Blog, Marketing

The Most Common Digital Marketing Mistakes

“Everybody is our customer” “Make more social posts” “We need [x marketing technology]” “Marketing is too unreliable” If you’ve heard or said any of the above, then you’ve experienced the onset of digital marketing failure. Don’t worry, everybody’s done it. I’ve experienced a fair share of digital marketing flops. Here’s the most common digital marketing […]

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Digital marketing ecosystem
March 10, 2022  |  In Deep Dish Blog, Marketing

The most overrated and underrated digital marketing tactics

There’s a lot of things to consider when it comes to digital marketing. What works and what doesn’t is constantly shifting. The most popular things to do are not always the best things to do. The most important thing is to keep the important thing the important thing. What that thing is will depend on […]

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Open Ocean Advertising
October 7, 2021  |  In Deep Dish Blog, Marketing, Social Media

Great Places to Advertise that Aren’t Facebook

The week of October 4th, 2021 was a not good, very bad week for Facebook. Whistleblower accusations of the social giant fuelling public polarization, leaked research saying it damages the self-esteem of its users, and tightening regulations are making Facebook feel the squeeze. But, I’m not here to opine on the forthcoming death of Facebook. Facebook […]

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HARLEY RIVÉT – BLOG AUTHOR

ABOUT THIS BLOG

I know what you’re thinking – “What can a guy from Saskatoon know about online marketing? Also, that picture is a bit self-indulgent, buddy.”

But, just give me a chance. I’ve been working in the online space for twenty years, and promise the articles you find here aim to be informative and entertaining.

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