There’s a lot of things to consider when it comes to digital marketing. What works and what doesn’t is constantly shifting. The most popular things to do are not always the best things to do. The most important thing is to keep the important thing the important thing. What that thing is will depend on […]
The week of October 4th, 2021 was a not good, very bad week for Facebook. Whistleblower accusations of the social giant fuelling public polarization, leaked research saying it damages the self-esteem of its users, and tightening regulations are making Facebook feel the squeeze. But, I’m not here to opine on the forthcoming death of Facebook. Facebook […]
Recently I’ve been into astrophysics and planetary behaviours. Things like how spacetime, gravity, matter and energy can be used to explain the universe. During my learnings I came across a book by Neil deGrasse Tyson called “Astrophysics for People in a Hurry”. It’s not a dumbing down of things but rather describes things so you […]
Photo by Brian McGowan on Unsplash – A Free Site for Web Images. Marketing is an expense. Rightly or wrongly, most organizations only spend on it when they can afford it. And spending on the wrong things can be disastrous. We all know the Covid-19 pandemic forced many organizations to digitize their sales process so they […]
