Takeaways from FUZE 2014
Five key takeaways from FUZE 2014, Saskatchewan's only conference dedicated to Marketing and Communications professionals.
Category Marketing
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The State of Digital Marketing Talent
It's tough to find good help. Based on a recent report from the Online Marketing Institute (OMI), this is especially true for organizations looking to hire marketing professionals with digital acumen. This post provides insights into what employers and brands are looking for when it comes to digital marketing talent.
What Entrepreneurship Taught Me About Marketing
Being an entrepreneur has taught me some valuable lessons about marketing that are tough to learn if you're only just an employee. Being good at something isn't good enough - Find out what I've discovered is truly important.
Branding in the Digital Age: What You Need to Know
A good brand is built through the sum of positive experiences people have with your organization and increasingly these experiences are taking place online. How can you ensure that the brand identity you want to cultivate is being accurately represented in the digital world? Here’s some things you need to know.