Category Social Media

The New Dork: Remarkable Digital Marketing

Everybody talks about creating something viral and many try. Many fail. It's very difficult to predict what might work, but if it does work it's likely because it's remarkable. This post provides a video for Grasshopper.com that I think is remarkable and given it's received almost a million views many others must feel the same...

Harley Rivét
June 10, 2010
1 Comment

Three Best Social Media Marketing Tools for B2B

Choice is good. However, choice can also be overwhelming and according to Hicks Law it takes considerably longer to make a decision when more options are introduced. At some point too many options are detrimental to the decision making process and this can lead to paralysis by analysis. If you're a business-to-business marketer, I hope to save you the brain pain and anxiety...

Five Pillars of an Internet Marketing Strategy

In 2010, 81% of Marketing Managers intended to increase digital initiatives while scaling back spending on traditional items such as radio, television, and print advertising according to an Ipsos-Reid survey from November 2009. The digital initiatives receiving the most attention are digital infrastructure, search engine optimization, and social media integration...

The Essential Toolkit for Internet Marketing

Some days it can seem overwhelming, you're just trying to keep up and not make mistakes while having the constant pressure to produce more results and be more productive. Well, I hope I can save you some time and stress by sharing a few tools that will make your life easier and marketing better...

Harley Rivét
March 11, 2010
25 Comments