Three Marketing Lessons I learned In Africa

The Daily Dish: Marketing Recipes For Online Appetites.

Three Marketing Lessons I learned In Africa

Africa Marketing

One doesn’t expect much in terms of commerce when you visit a country like Tanzania, but I was surprised to learn a few things about marketing and perhaps it’s future. Sometimes you find inspiration in places you’re not even looking. Here are three marketing lessons I learned in Africa that sharpened my view regarding what’s important in life and business:

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2012 Digital Marketing Predictions & Tips to Succeed

inbound-marketing
A recap of digital marketing trends from 2011 and predictions regarding what will happen in 2012. Get ready for online marketing to continue it’s ascent with search optimization, pay-per-click ads, social media sophistication, and mobile integration leading the way.

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Amazing infographic! How we use cell phones

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Four Ways The Mobile Web Will Affect Marketing

Mobile Momentum: The mobile web and app market is going to explode over the next couple years. The growth of smartphones and tablet devices are what will fuel this growth.  What many don’t know is that Canadians are quite prevalent in the mobile development space; Toronto alone has over 200 mobile development companies and our country ranks in the top ten for mobile innovation…

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Five super ways to “mobilize” your marketing

A post about mobile marketing is long overdue. I don’t mean to toot my own horn, but this is an area I have considerable experience in having developed the mobile website practice at zu communications, managed a number of short code SMS campaigns, and led the strategy for one of Canada’s most popular iPhone applications…

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