Deep Dish Blog
ADVICE, TIPS & INSIGHTS
8 Rules to Survive Social Media Adolescence
The following is a guest blog post from Mike Klein. Mike is an online communications strategist for the University of Saskatchewan. He’s an avid reader and he loves to write about marketing strategy on his blog: http://www.michaelklein.ca
Digital Marketing: Publish, Appear & Connect
I provided a presentation to a group of marketing professionals at Saskatchewan's leading research park, Innovation Place, on June 2nd and finally decided to post it to my blog. It's best when accommodated with commentary but hopefully there is enough here to provide you some tips and tools for your own digital marketing purposes. If you have questions, let me know...
Marketing Is Dead. Long Live Marketing
It's a fact - Traditional methods of marketing (TV, Radio, Newspaper, Magazine Ads, Trade Shows, Direct Mail, Etc) have become less and less effective. These "push" tactics are intrusions that people have become numb to or developed defense mechanisms for. There will always be a need for some "push" tactics in marketing but it is giving way to the new paradigm of "pull" marketing...
The Three “Must Haves” of a Website Strategy
No website is an island! Left alone, a website is not much more than a little billboard on the information superhighway, so for it to be effective it's important that you weave it and other digital efforts frequently into your overall marketing activities. And like any marketing activity, the purpose should be to generate qualified leads...
HARLEY RIVÉT – BLOG AUTHOR
ABOUT THIS BLOG
I know what you’re thinking – What can a guy from Saskatoon know about digital marketing?
I’ve been working in the online space for twenty years, and promise the articles you find here aim to be informative and entertaining.
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