Category Deep Dish Blog

ADVICE, TIPS & INSIGHTS

What’s Your Social Voice? Blab or Fab.

"Just be yourself unless you're an idiot" - Unknown. The web used to be an anonymous place where people could hide behind strange pseudonyms like EggHead or Pixy186 and privacy of identity was taken very seriously. The anonymity allowed a lot of people to post comments and say things they would never have the gall to do if they were face to face...

Harley Rivét
November 3, 2010
2 Comments

The Three Biggest Marketing Mistakes

Marketing is a field of trial and error. Sure, there are some academic principles regarding how a business needs to organize itself to have a market orientation, but by and large it involves trying things, measuring, modifying, and trying again. Sooner or later something works and you stick with it...

Harley Rivét
October 20, 2010
2 Comments

What’s The Best Social Media Tool?

Advertising is phony, cold-calling is an interruption, direct mail is bad for the environment, billboards are ignored, and newspapers are wilting. Is there anything that really works? Yes. The answer is YOU and simply building relationships.Let's get back to basics - Building relationships has been at the core of business since the first person traded food for a blanket. It's fundamental. Fortunately, social media is built on the basis of developing relationships so it’s pretty simple to apply to business. Let me break it down...

Harley Rivét
September 30, 2010
14 Comments

The Power of Blogs for SEO

"I can guarantee you first page rankings within one month" - If you ever read or hear this phrase from a search engine optimization firm I advise you quickly turn and run. Aside from pay-per-click campaigns there is no sure way to guarantee quick results for natural search engine rankings...

Harley Rivét
September 22, 2010
7 Comments