Category Deep Dish Blog

ADVICE, TIPS & INSIGHTS

Three Pillars of a Successful Marketing Strategy

Regardless if you're in communications, public relations, or marketing you're still selling something.  We're all selling something even if it's just our point of view. Yet many marketing professionals I have met avoid getting too involved in sales.  For the past ten years or so I've been mainly on the sales side of marketing - In the trenches, on the front line and engaging with the customer...
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Video Killed The Word Star

The first video that ever aired on MTV was "Video Killed The Radio Star" by the Buggles. It couldn't have been more appropriate. The music video revolutionized the marketing of music; it helped launch the careers of many artists based on their "image" alone. The Internet's proliferation has shifted the marketing of music even more profoundly...

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10 Tips for Building a Rock Solid Website

Almost everybody wants a better website.  Personally, I want a new website as soon as I release a brand new one.  Building a new website can seem like a daunting task - Like you don't have enough work to do already and then you get charged with managing a project with processes, technology and terms that might be foreign to traditional marketing lingo. But like any other project, it's a lot easier to accomplish if you're prepared.
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