ADVICE, TIPS & INSIGHTS
Regardless of the terrific ideas marketing might come up with, the chances of them actually being implemented depends on getting buy-in from the rest of the organization. This post is devoted to the lessons and tactics used to sell marketing ideas internally.
If you have a well designed/optimized website and a good product then the most important digital marketing practice you need to worry about is paying for online advertising. Stop worrying about creating more social media posts and start making some ads - They'll deliver more traffic, leads and sales than all your social media combined.
If your business is drunk on using free social media to have a good time then it's time to sober up. The party is over. Here's how to avoid the hangover.