Category Website Strategy

Website Planning 101: Key Steps for Success

It's that time again or maybe this is your first time, but you have to get a new website developed because the current one is horrible or so you think. Planning a website can be a lot of work and many projects take 6 - 12 months. At least a third to half of that time should go towards planning and user interface design. Failing to plan is a plan to fail...

Five Pillars of an Internet Marketing Strategy

In 2010, 81% of Marketing Managers intended to increase digital initiatives while scaling back spending on traditional items such as radio, television, and print advertising according to an Ipsos-Reid survey from November 2009. The digital initiatives receiving the most attention are digital infrastructure, search engine optimization, and social media integration...

The Most Important Part of a Website Design

Everybody thinks they're a designer. Just like everybody thinks they're a good driver. But there is a big difference between being a good driver and being a race car driver. The same thing can be said for web design; there is a big difference between having somebody who thinks they have good taste lead the design for a website and an actual designer who...

The Essential Toolkit for Internet Marketing

Some days it can seem overwhelming, you're just trying to keep up and not make mistakes while having the constant pressure to produce more results and be more productive. Well, I hope I can save you some time and stress by sharing a few tools that will make your life easier and marketing better...

Harley Rivét
March 11, 2010
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